Cubic Joins SoftBank World 2024

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This week, Cubic’s senior leadership team is in Japan for SoftBank’s largest customer and partner event, SoftBank World 2024.  Under the theme of Accelerating the AI Revolution, the event will explore examples of how AI and other innovations are helping solve social issues. As AI continues to transform industries worldwide, SoftBank World has become a critical platform for discussions on the future of technology and its potential global impact. 

Cubic will have a prominent presence at the event with an exhibition stand showcasing our innovative connectivity solutions. We will be holding several c-level meetings with global partners to cement our position in the rapidly evolving software-defined vehicle (SDV) and AI sectors. 

Our involvement at SoftBank World 2024 is part of our continued support for SoftBank Corp’s  Beyond Japan initiative. Launched in April 2024, this strategic growth plan aims to expand SoftBank’s technological capabilities outside Japan, providing a broader platform for deploying new services. By aligning with this initiative, we are reinforcing our commitment to global innovation and positioning ourselves as a key player in the tech ecosystem. 

Cubic’s connectivity solutions for high-value mobile assets are integral to enabling the deployment of AI-driven services across various sectors, including automotive, agriculture, and transportation. By collaborating with SoftBank Corp., we are helping to accelerate the global adoption of AI, ensuring that businesses worldwide can harness the power of connected intelligence. 

As AI continues to revolutionise industries, our participation in SoftBank World 2024 highlights our dedication to fostering global partnerships and driving the future of connectivity that plays a key role in enabling AI. 

 

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